How To Make The Most Of Miami Swim Week

In years past, I tried attending as many shows as humanly possible during swim week, photographer in tote. The problem with that is that you tend to miss a lot of the fun. Sure you might be the very first to see the latest swimwear and resort collections and get to “post about them,” but by nature swimwear is supposed connote leisure and relaxation and I wasn’t getting any piece of that.

So this year, on the wake of Mercedes no longer sponsoring fashion week, I too decided to change with the changing times, seeking out the most fun one can have during swim week, with no regrets, no FOMO, no anxiety. And the result was nothing short of a mini vaca in my own home town. 

Stepping and repeating…fMKVjdl32l--HT9mAOeQv1MUZpbJlWDJwDHObJtZXX8

Excuse me while I model. A little impromptu photo shoot featuring the super fun and girly cliff+b lip necklace line.






miami-style-blogger-biana-demarco-fashion-whipped-cliff-and-b-lip-necklace-peroni-styleTaking a little time to unwind at the Peroni Style Lounge. At the 4th Annual Emerging Designer Series Presented by Peroni Nasto Azzurro.


Paying a visit to the Italia Independent Sunglass booth.


Discovering new brands. These awesome sleep masks by Perpetual Shade, made right here in the US, are a great gift idea and so much fun to travel with.



Who knew Julio Iglesias had another talented and not-so- hard-onthe-eyes son.


Saying hello to one of my favorite designers from Swim Week, Mara Hoffman. This is her 11th year showing here and Miami. Her stuff just keeps getting better and better…


Posing for a very fashion-y shot before hitting the shows.

The Jetset Diaries Forever Lace-Up Dress

What could be more fun than swimming in pool full of beautyblenders. The most perfect makeup applicator and cushion in this case.

miami-style-blogger-biana-demarco-fashion-whipped-beautyblender-w-hotel-swim-weekClick HERE to buy

Photography made possible by the talented Mayra Roubach.